SpottingLog is an web based database for aviation enthusiasts to log their aircraft sightings and photos using an easy to use interface that is compatible with any device allowing for easy data entry in the field.
For this project we initially designed a strong logo to be the identity across the website and social media platforms, something that would be recognisable and memorable. From the logo we then designed a bespoke website that incorporated elements from the logo and reflected the purpose of the website. Our website design was built on the WordPress content management system and integrated with social media and mailing list provider Mailchimp. On launching the website we also provided a complete search engine optimisation package to ensure the website was found for the required keywords and phrases organically and also by building strong links with other related websites in the industry.